All major UK gambling companies have agreed to five minimum standards to promote safer gambling amongst their customers. The group as part of the Betting and Gaming Council (https://bettingandgamingcouncil.com/) have agreed to commit to five core safer gambling practices:
- Prevent underage gambling and protect young people;
- Increase support for treatment of gambling harm;
- Strengthen and expand codes of practice for adverstising and marketing;
- Protect and empower and customers and;
- Promote a culture of safer gambling.
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